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BMW Press Event Shanghai | ILONA HENDRIKS - LET'S THINK NOW
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BMW Press Event Shanghai

A 3 D flying artists in interaction with an impressive acrobatic pas de deux on the floor

visualized the electrifying power of BMW in an innovative way.

The next dimension of press events.

As creative director responsible for total press event concept – “new dimension of driving pleasure”, including: AV guidance,

casting, styling, set up & storyboard aerial choreography.

n creation I worked closely together with Rob de Vries with support of the whole production team and several external experts.

Project for De Vries + partners GmbH

Aerial technique by Team extreme and skywalker System

AV produced by GATE 11

Video by Thomas Seitl: https://vimeo.com/125678359

Aerialist Thomas Seitl

Choreography Martin & Marielle & Jimmy Wong

Pictures by Paul Ridderhof